Generalist Marketing Designer - Freelance

Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.

Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We're trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 1400+ clients including Reddit, Robinhood, Lyft, Gusto, Stripe, Rippling, Shopify, Noom, Hinge Health, Kikoff, and more.

About The Role

Right Side Up is looking for a hands-on generalist marketing designer who can own a day-to-day production queue across email, direct mail, and web and display design, without needing a creative director to hand off the thinking. This is a production-focused, individual contributor seat, not a creative director or brand leadership role.

You'll build responsive email designs inside an existing component library, design web and landing pages in Figma using an established design system and auto-layout, and prepare print-ready direct mail files in InDesign, including color setup and vendor-ready specs. The strongest candidates move comfortably between polished digital creative and the more technical, detail-heavy production work that keeps a queue moving, and a background in finance or another highly regulated industry is a strong plus. This reflects an evergreen need we see across clients, not a single open role, so we're building an ongoing bench of designers like this for freelance engagements typically running 15-20 hours per week.

Responsibilities

• Own day-to-day production across email, direct mail, and web and display design.

• Build and assemble responsive email designs within an existing component library.

• Design web and landing pages in Figma, working within an established design system and auto-layout.

• Prepare direct mail files for print, including color setup and compliance-ready specs.

• Support display and affiliate banner production as volume requires.

• Partner closely with an in-house creative lead to stay aligned on brand standards and priorities.

Requirements

• 5+ years of experience as a generalist marketing or production designer.

• Strong portfolio spanning email, direct mail/print, and web/digital design, with demonstrated typography and layout craft across those formats.

• Proficient in Figma, including auto-layout and working inside an existing design system built by someone else.

• Experience in InDesign for print production and mail file prep.

• Comfortable moving between polished digital design and more technical, detail-heavy production work.

• Background in finance or another highly regulated industry is a plus.

• Able to work independently within a lean, fast-moving team with minimal oversight.

Tools & Platforms

• Figma

• Adobe InDesign

• Adobe Creative Suite (Photoshop, Illustrator)

• Email/component-library platforms (e.g. Salesforce Marketing Cloud, Braze, or similar)

Why Right Side Up

Join a team that values expertise, flexibility, and meaningful work with some of the most innovative brands in the world. Exciting opportunities are available now — apply today to join our network of experts!