Account Supervisor, PR & Influencer (Travel & Hospitality)

ABOUT ORCHESTRA

Orchestra is a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more. Made up of leading firms BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team. Learn more at www.orchestraco.com.

People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.

ABOUT THIS ROLE

Orchestra is looking for an Account Supervisor, PR & Influencer (Travel & Hospitality) who loves the intersection of travel, media, influencers and culture, and knows how to turn what’s happening in those worlds into smart ideas for clients. You’ll lead day-to-day PR and influencer marketing work across travel and lifestyle brands, helping shape strategy, guide client relationships and bring campaigns from idea through execution. You’ll have a strong point of view on the stories worth telling, the influencers worth partnering with and the travel trends and cultural moments brands can authentically be part of. We’re looking for someone who knows the travel space, can see the bigger picture without losing the details and is excited to help make ambitious ideas happen.

Note: This role is based in our NYC office, working two-three days a week in the office on a hybrid schedule.

ACCOUNTABILITIES AND QUALIFICATIONS

As an Account Supervisor, PR & Influencer (Travel & Hospitality), you will...

• Lead day-to-day PR and influencer marketing programs across travel and lifestyle accounts, from strategy through execution
• Serve as a trusted client partner, bringing proactive ideas, recommendations and opportunities to the table
• Develop integrated strategies that bring together earned media and influencer marketing to help clients break through
• Lead media strategy and pitching, building strong relationships with travel and lifestyle reporters and editors
• Develop paid and organic influencer strategies, identifying the right talent, platforms and partnerships for each campaign
• Oversee influencer outreach, negotiations, content development, approvals and campaign execution
• Turn travel trends, cultural moments and client priorities into compelling stories, partnerships and campaign ideas
• Help bring press trips, launches, events, partnerships and other brand experiences to life
• Lead client meetings, presentations and key deliverables with confidence
• Manage workstreams and junior team members, setting clear priorities and helping them grow

Essential skills:

• 5-7+ years of PR, communications and/or influencer marketing experience; agency experience preferred
• Experience working with travel, hospitality and/or lifestyle brands, with a strong understanding of the travel media and influencer landscape
• Strong media relations and pitching skills, with established relationships across relevant travel and lifestyle media
• Experience developing and executing paid and/or organic influencer marketing programs
• Strong instincts for what makes a compelling story, influencer partnership or cultural opportunity
• A genuine interest in travel, media, influencers and culture, with a strong point of view on what’s getting attention and why
• Excellent client counsel, writing, presentation and communication skills
• Experience managing junior team members and leading multiple workstreams
• Strong project management skills and the ability to keep complex campaigns moving in a fast-paced environment

WORKING AT ORCHESTRA

Salary range: $85,000 - $100,000, commensurate with experience

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Orchestra is the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communication professionals. Learn more at: www.orchestraco.com.

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